Intrepic lead the change

I’m conscious it’s been a long time since the last post in here. I hate not be able to write and update posts on #Brandyourway, but too much stuff came to me recently. So here comes one of the topics I have been on these last weeks. Two posts more are remaining.

First of all, Intrepic. I’m pretty sure I talked about the Intrepic Project on the past, but lets introduce it again. Since my trip to California on summer 2012 I realized there are many events and happenings lost on the net. Traditional information channels as TV, radio and newspapers as well do not cover all the news happening over there, first of all because it is impossible and otherwise cause they are focused on topics most of the people is interested on. But then, there are those users on the net, that ordinary people who with their smartphones and tablets capture things around them and post it on the net, allowing others, above all their closest circles, to stay tuned about whats happening everywhere. But something is wrong with the content generated: it get lost. The bigger the content generated the easy it is to get lost on the net. In this way borns Intrepic. Since that time in California I though what could I create to allow others stay up-to-date anywhere, anytime by using their mobile devices. What could I do to change the current informational model? Intrepic.

Almost two years later Intrepic got bigger. We’re now 4 members working on it, and finally we got a place: Intrepic HQs next to the college, scientific and technological park TecnoCampus. Located in Tower 3, Intrepic is getting developed in order to change the way you generated and consume information across the net.

Do you have what it takes to be Intrepic and lead the change to a new informational model?

/ Welcome to Intrepic. 

Live unbound

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When I started this blog in the very first I was willing to begin something which could inspire and motivate others to create new things, to feel comfortable and capable to do everything they want, so posts during the first year were all about innovation, entrepreneurship, technology, motivation, etc.

But something changed my mind recently.

I’m still a huge fan of motivation blogs and I’m completely in entrepreneurship field, but now I become a little more concerned about the feeling of freedom, spread the liberty: to live unbound.

There’s something inside of us. Blind to the forces that restrict our potential, it gives us the gift of unlimited ability. We use it to rise above ourselves. To reach the unreachable. But for most people it’s unattainable. Bound by fear. Trapped inside the walls they build. Asleep but never dead. We fight to awaken it. We fight to live unbound. Unbound from our debilitating thoughts- I can’t, it’s too risky, I’m afraid, that’s impossible. We do have weaknesses, fears and doubts; bu they’re overpowered by psychological strength, by the most powerful directing force of our future – our belief. Fueled by this confidence we redefine our limitations. We live unbound from the status quo. From the guidelines that suffocate our imagination. Instead, we follow our intuition, even when it guides us off the well paved path, into the unknown. Despite its uncertainty, we have learned to love this place. It gives us answers. It’s where we belong. Rooted from a desire to feel alive, to escape, to experience, to succeed, to discover what we’re truly capable of. We live unbound. 

I discovered LIVE UNBOUND a little ago, maybe a couple of months ago, when I realised it was the most inspirational site ever (beside #BRANDYOURWAY). I’ve visited several sites before such as INFINITY LIST but the design and creativity of LIVE UNBOUND completely impressed me. There’s a lot of strength on it, a lot of will to live, to try out and this is what I really appreciate when I look through Internet. It’s pretty hard to find a site that really make you fall in love with it but I claim I found it.

Furthermore, LIVE UNBOUND means to me something more than just a website, represents the way of life I advocate every day, a way of life that completely define you and you define the way you act. Something fueled by the feeling of freedom, ambition and respect. You must feel free to do what you love, but you also need a portion of ambition to fight for it, then immediately you’ll reach respect. This is my point of view of everything I do day after day: if you really want something go for it. Don’t be afraid about what others are gonna say, just go and achieve it, fight for it, be better than anyone else. Only when you have what you want stope, enjoy and listen what others say about you.

Make it happen!

Hi there! Almost a year building and sharing #brandyourway with all of you, writing about the coolest stuff I found on Internet related with innovation and entrepreneurship. It all started as I said one year ago, on may 2012 and well actually I’d created brandyourway on blogger, but for many reasons I finally ended up here, being one more on the wordpress community. That huge community of enthusiastic people that have a lot to say!

When #brandyourway came to me at the very first it was just a blog, a site to talk and share my feelings but after some months of activity I saw that it was something more, not just a wordpress. And now, after a whole year I know that #brandyourway was pretending to be a way of act, think and live, which it makes me remember a Mark Twain’s quote that says:

Twenty years from now, you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines, sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.

Samuel Langhorne Clemens or better known by his pen name Mark Twain was the father of The Adventures of Hucleberry Fiin, the Great American Novel and also a great journalist as well as humorist. So well, Mark Twain’s life and mainly the quote before take me to the main subject of this post: make it happen. What I want to really mean with this?

You can do whatever you’ve purposed, you are the master of your fate and the captain of your soul (quoting William E. Henley on his poem Invictus), amazing things are awaiting for you and nobody mustn’t prevent you of achieving your dreams. Everyone of us are unique and I truly believe that if we were not so influenced about what others say or think about us we could do, create and discover plenty of new amazing things.

I am currently 19 and I have my whole life ahead of me. I could be playing PS3, watching TV or just killing the time doing absolutely nothing. But I am right now writing on this blog, I’m about to lunch my first business in a few months and the next year I’m going on Erasmus to Belgium for six months, six incredibly months. I am not rich, I am not lucky but I love my life and I love to work. And if I’ve learnt something during this year on #brandyourway is that if you work for what you love, things will happen.

Just make it happen.

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Facebook I The things that connect us

Hi again! Two posts in two days, new record! But I’ve great news from Facebook.

Yesterday Facebook’s founder Mark Zuckerberg announced on his wall that the giant social network had reached its one billionth user, but there is something more. The social networking behemoth released its very first advertisement. The short video, made by Wieden & Kennedy (of Nike advertising fame), is an attempt at revealing the human face of social networking and the importance Facebook can play in fostering and strengthening human connections. I hope you enjoy it, and have a nice weekend!

You have an idea. Make it happen. Google for entrepreneurs

Hi again! Good news for entrepreneurs.

Google took the wraps off “Google for Entrepreneurs,” a microsite that brings together information about Google’s programs and partnerships for startups and entrepreneurs.

In a blog post, Mary Grove, head of global entrepreneurship outreach, said Google’s entrepreneurship activities are focused on three areas: 1) Partnerships with organizations that serve entrepreneurs in local communities; 2) Google-led programs that give entrepreneurs access to talent and tools; and 3) Placing relevant Google tools in the hands of startups as they are get off the ground and scale. The site is designed to serve as an index for these resources.

What does Google get out of it? It gets its tools in the hands of entrepreneurs early, ensuring that Google’s products becomes the building blocks of their businesses. It also helps Google keep an eye on promising acquisitions — just other incubators funded by big tech companies, such as Facebook’s FbFund and Google’s own Google Ventures do.

Along with the site, the tech giant launched a designated Google+ Page and announced it is hosting its first annual Google for Entrepreneurs Week, a series of events to be held in 28 cities across 13 countries.

“And we really want to empower the next generation of entrepreneurs and startups to be successful”

To read more check out mashable.com

You’ll find more interesting videos on Google’s YouTube Channel

 

LinkedIn- The other social network

Hi again dear readers!! This weeks I’ve been pretty busy working on a project so I couldn’t post anything. Nevertheless, I’m finishing an article about some apps I’ve tried this month which I think could be very useful and make easier our day-to-day. I’ll post it on october.  Meanwhile, last day I found an interesting article talking about the other social network, LinkedIn. Yes! That one. You’ll find the whole text on july 16th Forbes edition. I wish you enjoy reading it as I did!

LinkedIn’s chief executive, Jeff Weiner, doesn’t want to talk about Facebook. No, no, no. “I’m not going to get into comparisons with them,” he declares. And yet a few minutes later Weiner rises from his chair, walks over to a whiteboard and energetically sketches a diagram that the world’s other giant social network can’t match.

Weiner draws three concentric circles to show how LinkedIn makes its money. The outer one is subscriptions. Next, marketing and advertising. And in the center is LinkedIn’s richest and fastest-growing opportunity: turning the company’s 161 million member profiles into the 21st-century version of a “little black book” that no corporate recruiter can live without.

“That’s the bull’s-eye,” he says.

Recent attention in the social space has focused almost entirely on Facebook, with its 900 million users, 28-year-old celebrity CEO and bumpy initial public offering. In the first month after its May 18 IPO Facebook stock skidded an embarrassing 17%. Hardly anyone noticed, meanwhile, that LinkedIn shares have leaped 64% this year. Mark May from Barclays Capital says LinkedIn is on track to gross $895 million and net $70 million, up 71% and 100%, respectively, from 2011.

Compare this performance to three and a half years ago, when Weiner joined LinkedIn. The company was running a $4.5 million annual loss, paying bills mostly by hawking online ads and peddling “premium subscriptions” for as little as $9.95 a month to journalists, hedge fund managers and the like. Linked In was too bashful for its own good.

That’s when Weiner’s bull’s-eye emerged. Rather than try to wring 20 bucks here and there from individual users, he refocused the company on selling a vastly more powerful service to corporate talent scouts, priced per user at as much as $8,200 a year. Today thousands of companies use LinkedIn’s flagship Recruiter product to hunt for skilled achievers. In human resources departments, having your own Recruiter account is like being a bond trader with a Bloomberg terminal—it’s the expensive, must-have tool that denotes you’re a player.

There’s no better way to understand LinkedIn’s quiet savvy, in the midst of Facebook’s noisy clatter, than to compare the two sites’ financial efficiency. With ComScore Web-usage data and public financial filings, it’s now possible to figure out how much revenue the two rivals collect for every hour that each user spends on the site. LinkedIn’s tally: $1.30. Facebook’s: a measly 6.2 cents.

One could argue that it’s better to have a small slice of something massive than a big slice of something smaller. But the numbers above are further skewed by a simple fact: Facebook, which derives 85% of its revenue from advertising, makes money only when you’re on Facebook. Once you sign up for LinkedIn, the social network monetizes your information, not your time. Mark Zuckerberg can crow about how his users spend, on average, 6.35 hours per month on Facebook versus 18 minutes for LinkedIn. But Facebook users may click on only one of every 2,000 ads. Ask yourself which model seems more sustainable.

These dynamics will get further magnified as the Web goes mobile. It’s hard to deliver ads to tablets and smartphones, which causes no small anxiety at companies like Facebook and Google. At LinkedIn, where 22% of visits now come from mobile devices— versus 8% a year earlier—this surge just means more of the kind of interactions and data that it can monetize.

To see how that plays out, wander the halls of a conference with Lars Schmidt, head of talent acquisition for NPR. “Recruiters don’t stay in the office anymore,” the public-radio executive explained one morning. “You need to be much more externally focused.” His old-fashioned ritual of swapping business cards has been redefined. Schmidt became a fan of CardMunch, a two-year-old iPhone app that turns photos of business cards into digital contacts. In January 2011 LinkedIn bought CardMunch and rebuilt it to pull up existing LinkedIn profiles from each card and prompt people to connect.

The LinkedIn experience, in some ways, gets richer away from the desktop. Says Deep Nishar, LinkedIn’s senior vice president for products and user experience: “We love mobile.” […]

Weiner has even grander plans. Specifically, he wants to use LinkedIn to create an “economic graph” that would show all the matches—and mismatches—between needed skills and available talent worldwide.

“This may be five to ten years away,” Weiner says. “But there could be data on every economic opportunity, every skill required to get those jobs and every company offering those roles. There could be a professional profile for every member of the 3.3 billion people in the global workforce. If that economic graph existed, imagine all the friction coming out of the system as those connections are forged.” That’s a vision as grand as Zuckerberg’s idea of every person on Earth hosting his personal life through a Facebook page—and given the trillions spent on business each year, it’s a bull’s-eye that’s potentially even bigger.

Iphone 5 is arriving- Today at 10 am PT

Today at 10:00 am PT Apple will introduce its new Iphone, named Iphone 5, at Yerba Buena Center for the Arts in San Francisco. Do you want to follow the event and know everything about the new Iphone, Ipods and more? Here’s the CNET Live Stream, which is bringing us a direct analysis from Apple’s special event. Ready?

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